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Privacy Policy

For ALEA FASHION INDUSTRIES your privacy and the security of your personal data are very important, which is why we collect and manage your personal data with the utmost care and take specific measures to keep them safe. Below you will find the main information on the processing by ALEA FASHION INDUSTRIES of your personal data in relation to the obligations arising from the contractual relationships and the use of the services offered. For detailed information on how ALEA FASHION INDUSTRIES manages your personal data, please read this document and our Privacy Policy carefully.

ALEA FASHION INDUSTRIES Srl, with registered office in Via Emilia Ovest n.83 – 47039 Savignano sul Rubicone (FC), CF and VAT number IT 00889390407 (hereinafter, “Owner”), as data controller, informs you to pursuant to art. 13 Legislative Decree 30.6.2003 n. 196 (hereinafter, “Privacy Code”) and art. 13 EU Regulation no. 2016/679 (hereinafter, “GDPR”) that your data will be processed in the manner and for the following purposes:

Object of the Treatment
The Data Controller processes personal, identification data (for example, name, surname, company name, address, telephone number, e-mail address, bank and payment details) – hereinafter, “personal data” or even “data”) communicated by you on the occasion of the conclusion of contracts for the sale of goods and / or services of the Owner.

Purpose of the treatment
Your personal data are processed:

A) without your express consent (Article 24 letter a), b), c) Privacy Code and art. 6 lett. b), e) GDPR), for the following Service Purposes:
the fulfillment of all operations imposed by regulatory obligations;
operations strictly connected and instrumental to the initiation and continuation of contractual relationships, including the acquisition of preliminary information for the conclusion of the Contract;
the management of relations for administration, accounting, orders, shipments, invoicing, transport services, exercise the rights of the owner, for example the right to defense in court;
and will be subject to treatment based on principles of correctness, lawfulness, transparency and protection of your privacy and your rights.

B) Only with your specific and distinct consent (articles 23 and 130 of the Privacy Code and article 7 of the GDPR), for the following Marketing Purposes:
– send you via e-mail, post and / or sms and / or telephone contacts, newsletters, commercial communications and / or advertising material on products or services offered by the Data Controller and survey of the degree of satisfaction with the quality of services; – send you commercial and / or promotional communications from third parties via e-mail, post and / or sms and / or telephone contacts (for example, invitations to trade fairs and events).

We would like to point out that if you are already our customers, we will be able to send you commercial communications relating to the Controller’s services and products similar to those you have already used, unless you disagree (Article 130 c. 4 of the Privacy Code).

Processing methods
The processing of your personal data is carried out by means of the operations indicated in art. 4 of the Privacy Code and art. 4 n. 2) GDPR and more precisely: collection, registration, organization, storage, consultation, processing, modification, selection, extraction, comparison, use, interconnection, blocking, communication, cancellation and destruction of data. Your personal data are subjected to both paper and electronic and / or automated processing.

The Data Controller will process personal data for the time necessary to fulfill the aforementioned purposes and in any case for no more than 10 years from the termination of the relationship for the Service Purposes and for no more than 2 years from the collection of data for the Marketing Purposes.

Place of treatment
The data are currently processed and archived at the legal and operational headquarters of the writer, in Via Emilia Ovest n.83 – 47039 Savignano sul Rubicone (FC). They are also processed, on behalf of the writer, by professionals and / or companies appointed to carry out technical, development, management and administrative – accounting activities.

Data communication Without the need for express consent (pursuant to Article 24 letter a), b), d) Privacy Code and art. 6 lett. b) and c) GDPR)
Without prejudice to the communications and dissemination carried out in execution of legal obligations, the data relating to your legal person may be communicated in Italy and / or abroad to:

Professionals and consultants, consulting companies, factoring companies, external companies owning brands, credit institutions, debt collection companies, credit insurance companies, commercial information companies, companies operating in the transport sector;
Public and private bodies, also following inspections or verifications such as, for example: Financial Administration, Tax Police Bodies, Judicial Authorities, Ufficio Italiano Cambi, Labor Inspectorate, ASL, Social Security Bodies, ENASARCO, Chamber of Commerce, etc .;
Subjects who can access your data by virtue of the provisions of the law; Sensitive data, if and where present, even if processed in a completely anonymous form, will not be subject to any form of dissemination and / or transfer.
The provision of data for the purposes referred to in art. 2.B) is optional. You can therefore decide not to provide any data or to subsequently deny the possibility of processing data already provided: in this case, you will not be able to receive newsletters, commercial communications and advertising material relating to the Services offered by the Data Controller. However, you will continue to be entitled to the Services referred to in art. 2.A).

Transfer of data abroad.
Your data may be disclosed to other companies, based in third countries including non-European ones, only for the execution of the obligations deriving from the contract of which you are an interested party or to fulfill the conclusion of the contract (cit. b) Legislative Decree 196/03).

Rights of the interested party In your capacity as an interested party, you have the rights referred to in art. 7 of the Privacy Code and art. 15 GDPR and precisely the rights of:
obtain confirmation of the existence or not of personal data concerning you, even if not yet registered, and their communication in an intelligible form;
obtain the indication:
the origin of the personal data;
the purposes and methods of the processing;
of the logic applied in case of treatment carried out with the aid of electronic instruments;
of the identification details of the owner, of the managers and of the designated representative pursuant to art. 5, paragraph 2 of the Privacy Code and art. 3, paragraph 1, GDPR;
of the subjects or categories of subjects to whom the personal data may be communicated or who can learn about them as appointed representative in the State, managers or agents;
updating, rectification or, when interested, integration of data;
the cancellation, transformation into anonymous form or blocking of data processed in violation of the law, including those that do not need to be kept for the purposes for which the data were collected or subsequently processed;
the attestation that the operations referred to in letters a) and b) have been brought to the attention, also as regards their content, of those to whom the data have been communicated or disseminated, except in the case in which this fulfillment proves impossible o involves the use of means that are manifestly disproportionate to the protected right;
object, in whole or in part:
for legitimate reasons, to the processing of personal data concerning you, even if pertinent to the purpose of the collection;
to the processing of personal data concerning you for the purpose of sending advertising or direct sales material or for carrying out market research or commercial communication, through the use of automated call systems without the intervention of an operator through and -mail and / or through traditional marketing methods by telephone and / or paper mail. It should be noted that the right of opposition of the interested party, set out in point b) above, for direct marketing purposes through automated methods extends to traditional ones and that in any case the possibility remains for the interested party to exercise the right of opposition also only partially. Therefore, the interested party can decide to receive only communications using traditional methods or only automated communications or neither of the two types of communication. Where applicable, it also has the rights referred to in Articles. 16-21 GDPR (Right of rectification, right to be forgotten, right to limitation of treatment, right to data portability, right of opposition), as well as the right of complaint to the Guarantor Authority.

How to exercise your rights You can exercise your rights at any time by sending:
a registered letter a.r. ALEA FASHION INDUSTRIES Srl, Via Emilia Ovest n.83 – 47039 Savignano sul Rubicone (FC),
an e-mail to
The updated list of data processors and persons in charge of processing is kept at the registered office of the Data Controller.